Not long ago, Apple caused an uproar when it was revealed that the company intentionally downgraded the performance of their phones after a certain amount of time. When quizzed on why they would do such a thing, Apple gave the vague answer that it was in the best interest for the customer. Their excuse was that batteries in the phones degrade in capacity over time and to ensure prolonged and good performance, they reduced the overall performance of the phone.
This obviously did not go down well with regulators as well as consumers. Customers did not agree with the perspective and instead viewed that Apple slowed the phones down so that customers would be frustrated with the performance and choose to upgrade their phones.
Apple tried to quell the growing anger by offering customers half price replacement batteries as well as providing a new software feature that allowed them to view the performance of their battery.
Despite this, Apple have now agreed to pay $155 million to 34 states in the US to settle a lawsuit that was raised against the company. The lawsuit states that Apple were not transparent about it’s battery problems and this led to unexpected shut downs. Rather than revealing the issue to consumers or providing them with replacement batteries, Apple instead hid the problem with their performance downgrading software.
For great deals on Apple iPhones, visit Telstra online and use a Telstra Offer code with your phone purchase.